Tuesday, October 19, 2010
What Were They Thinking?
— Get Your Sunglasses Before the Summer Rush
“What Were They Thinking?” highlights products and presentations which just don’t make sense.
A whole series of these ads for Sunglass Hut have just invaded the Seattle bus/transit tunnel that runs under downtown (including under Macy’s).
Maybe it’s just me, but I don’t see late October, when it starts getting dark in the late afternoon and just before the rainy season sits down for a five-month squat, as being the ideal time to push sunglasses in Seattle.
Updated on October 21, 2010
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Also... no one buys sunglasses at Sunglass Hut anymore.
ReplyDeleteWell, *I* bought some there (at the Sunglass Hut outlet in Centralia, not the one at Macy's). I hope they expect that *someone* will but them there, or else they've wasted an awful lot of ad dollars!
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